SOCIAL MEDIA UPDATE


EVENT RECAP: SHELFLIFEDR.Z

On the 5th of October 2017, Shelflife & Dr.Z launched the 10th Anniversary capsule collaboration project. The “BMXXX” capsule, consisting of a collection of retro BMX inspired streetwear, went on sale in Cape Town, Johannesburg and online alongside “First Thursday” celebrations. The event was co-sponsored by Jameson, providing Whiskey cocktails to attendees. Customers in Cape Town also were invited to tag a 1/1 custom Mongoose BMX bike frame which was up for raffle at the end of the evening. Watch the video below to see how it went down at the Cape Town event…


CELEBRITIES SPOTTED IN SHELFLIFExDRZ

Shortly following the release of the much hyped Shelflife x Dr.Z clothing capsule, local South African celebrity musicians were spotted on instagram wearing various items from the collection. Some of those spotted included Dj Doowap, Dj Milkshake, Sibot and Riky Rick who reportedly wore every item at a recent performance. See below for some snaps and clips from instagram…

@rikyrickworld FULL BLAST

A post shared by DR.Z (@drxzvlv) on


CUSTOM MONGOOSE BMX FRAME RAFFLE

To augment Shelflife Store’s 10th Anniversary collaboration campaign, the Shelflife x DR.Z “BMXXX” clothing capsule, Mongoose Bikes offered up a 2017 model Mongoose 20 Legion L80 frame for customization to be raffled off to 1 lucky customer at the launch event at Shelflife. All customers were invited to add their own artistic tag or signature before the bike was handed over to the randomly selected winner. Congratulations to Tarryn-Lee Alexander!


CUSTOM BRANDED SHELFLIFE x DR.Z CONVERSE

As part of Shelflife Store’s 10th Anniversary celebrations and to supplement the much hyped Shelflife x DR.Z “BMXXX” collaboration campaign, a series of 4 custom branded Converse Chuck Taylor All-Star sneakers were created to exhibit along-side the BMXXX clothing capsule. In the earlier days of BMX, Converse was the sneaker of choice for many and has therefore become synonymous with the golden-era of BMX. The custom branding, logos, graphics and colourways on the sneakers (and boxes) compliments the iconic retro themes running throughout the BMXXX range. This exhibition of custom Converse marks the brands debut at Shelflife and is a sign of things to come in future. All sneakers will be on display at Shelflife Store in Cape Town until the end of October.


PROMO VIDEO: SHELFLIFE x DR.Z BMXXX CAPSULE

Presenting: Shelflife Store x Dr.Zulu “BMXXX” 10th Anniversary Capsule Collection (2017)

Film & Editing: Ramon Mellett


SHELFLIFE x DR.Z BMXXX CAPSULE COLLECTION

After a brief hiatus, Shelflife Store and Dr.Zulu have once again teamed up but this time for a much hyped special collaboration celebrating the 10th Anniversary of the store. Taking inspiration from iconic 1980’s & 90’s BMX culture, the retrospective “BMXXX capsule collection” is comprised of an array of bold graphic statement pieces. All garments are proudly made in South Africa, using high-quality fabrics and manufacturing processes.

Read more at the Shelflife blog: www.shelflife.co.za/blog

Available exclusively at all Shelflife stores and also for purchase online here: www.shelflife.co.za












Watch the Instagram teaser clip:

@shelflifestore x DR.Z CAPSULE COLLECTION/ RELEASING 5.10.17

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LETTER RACER “M”: IKONOKLAST PANZERISM

The 13th Latin/Roman alphabetical letter “M” is the most recent addition to the Lego art series of tank-style “Letter Racers” or more specifically termed: “Ikonoklast Panzerism”. As an art student of the late Rammellzee and member of the TMK collective of artists, these symbolic sculptures form an integral part of the foundation of the work Rammellzee began in the 1970’s & 80’s. The initial concepts he taught are continued and expanded here. The post-graffiti title of “Gothic Futurism” evolves with each addition in this series.

LEGO LETTER RACER “M”

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  • IKONOKLAST_PANZERISM_RAMMELLZEE
    IKONOKLAST_PANZERISM_RAMMELLZEE
  • IKONOKLAST_PANZERISM_GOTHIC_FUTURISM_LETTER RACER_M
    IKONOKLAST_PANZERISM_GOTHIC_FUTURISM_LETTER RACER_M
  • IKONOKLAST_PANZERISM_LETTER RACER_M
    IKONOKLAST_PANZERISM_LETTER RACER_M

COSMIC FLUSH AT MAGDA DANYSZ LONDON

Here’s a clip and some images with a brief explanation of the artwork currently being exhibited at the Magda Danysz Gallery London as part of the Gamma Proforma Cosmic Flush exhibition.

The work that I do with the Lego ‘Letter Racers’ is the combined result of years of study and analysis of symbology and language structure from its roots throughout history until modern graffiti, including an apprenticeship with New York artist, The Rammellzee. I create these alphabetical letter sculptures with Lego as my chosen medium because I feel the Lego system is synonymous and illustrative of language, how we build words and sentences is by joining individual parts to piece together a whole concept. In addition, fairly advanced working mechanisms and geometry can be configured into the letter structure with Lego, the result is an independently functional 3D symbol in a state of motion and dynamic flux. This concept, through both physics and metaphysics represents an evolution of the alphabet into more streamlined symbols and an attempt to correct historic manipulations to confine and redirect the alphabet…”

A video posted by DR.Z (@drxzvlv) on


PRESS RELEASE: COSMIC FLUSH EXHIBITION (LONDON)

The “Cosmic Flush” Exhibition, celebrating the life and work of the legendary Rammellzee.

10-22 December 2015 at Magda Danysz Gallery, London.

Featuring works from Futura, Doze Green, Ian Kuali’i, Delta, sheOne, Augustine Kofie, Poesia, Toxic, Dr.Zulu, Will Barras, Divine Styler, Mr Len, Edan, Beans and more.

Rammellzee passed away in 2010, but before he left us he recorded his magnum opus, entitled “Cosmic Flush” with producer Jonah Mociun. The carefully curated collection of unreleased breakcore and speed metal-influenced rap tracks is a future relic finally seeing the light of day with credit to London record label Gamma Proforma. The Cosmic Flush series becomes an important addition to the legacy that is the late great Rammellzee and an extension to his complex “Gothic Futurist” philosophy and unique vision.

There are 7 core tracks, each reinterpreted and remixed by various influential visual and audio artists. The exhibition is a comprehensive collection of the entire record series and original artworks, tribute paintings, prints and sculptures.

In addition, a special edition hardcover catalogue featuring all of the artworks is available to order here.

Cosmic Flush opens this Thursday 10th December, 6pm at Magda Danysz Gallery, 61 Charlotte St, London. W1 (DJ Food will be performing an all Rammellzee set for Solid Steel Radio on the opening night.)

RSVP via the FACEBOOK event page to attend on the opening night.

Otherwise RSVP to info@gammaproforma.com

More press info the Wire Magazine: http://www.thewire.co.uk/news/39540/rammellzee-exhibition-in-london


EGG SHELL STICKERS Prescribed by DR.Z

Hong Kong based graffiti & sticker supply company EGG SHELL STICKERS in collaboration with DR.Z to produce this limited edition blank pill sticker pack…”Prescribed by DRxZ”

For purchase enquiries mail eggshellstickers@gmail.com or contact@drzulu.com

Also available from Graff City UK: https://www.graff-city.com/product_info.php?products_id=3344


PRESS RELEASE: ENJOY x DR.Z RACING JERSEY

Cape Town based cycle & fitness brand ENJOY has collaborated with internationally renown artist/designer DR.Z to bring you a limited edition BMX inspired racing jersey.

The garment boasts 15 piece construction for ultimate performance and comfort. With Flow Poly body and Micropore mesh back, lower sleeves and side panels for maximum breathe-ability. It includes a built in key/stash pouch, a micro-fiber sunglasses wipe and chafe resistant collar.

This highly coveted item will launch exclusively at Smith & Abrahams store on Saturday 11 April 2014 and thereafter available from selected cycle retailers.

All inquiries to: contact@drzulu.com

photo credits: Byron Geduld

ENJOY x DR.Z Racing Jersey/ Launching soon @smithabrahams

A video posted by Dr.Z (@drxzvlv) on


Mail & Guardian interview with DR.Z

Mainstream news media channel Mail & Guardian interview as part of the coverage at the Ayashisa Amateki “KICKSTART15” sneaker design expo in Pretoria:


Ayashisa Amateki KICKSTART15 Event Recap

On Saturday 7th March, Pretoria’s 012Central and Ayashisa Amateki was host to SA’s first local sneaker design expo “KICKSTART15.” featuring local talent ranging from local grass-roots to global commercial projects. I was invited to showcase all of my production sneaker designs to date…here are some snaps from the event:


Ayashisa Amateki KICKSTART15 Event

If you’re in Pretoria this Saturday (7th March ‘15), I will be at the “Ayashisa Amateki” ‪‎KICKSTART15‬ sneaker event to showcase all my production sneaker projects to date. So check it! I will be posting some live images from the event on my twitter account so stay tuned here:

www.twitter.com/drxzvlv
www.twitter.com/Ayashisaamateki

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